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AI has changed how we think about websites, how we design for both humans and AI, and even who does the building: AI or a website designer.

AI adopters grew their headcount by about 10% in the two years after adopting, compared with similar firms that hadn’t started yet.

It's not about building for human, building for AI, or focusing only on SEO or AEO, your focus should be on starting with great (consistent) content, building the right structure with proper heirarchies and even nuanced audience text.

It never really dawned on me that the obvious reason why we can all pick out AI slop is that all of the AI slop is the same.

When we can all generate perfect videos, perfection ceases to be the goal or the signal of luxury, it's accessibile. It's lost its beauty.

AI is making it easier than ever to search and find what we are looking for on the internet, so where do websites still matter